Stephen A. Smith Is the Face of ESPN. How Much Is That Worth ...
wsj.com
Stephen A. Smith Is the Face of ESPN. How Much Is That Worth ...
The sports fan has a ton of attention and time to spend on the content that they care about. The average run time of an NBA game is three hours. If you can find a way to be a meaningful part of that person's experience on a nightly basis for the duration of a season, and then multiple seasons across sports, there's a lot of potential to monetize th... See more
Lightspeed • Firehose #163: 👥 Social recall. 👥
The Wall Street Journal asked that question in April, and one student responded with this zinger: “Would you pay $75,000 for front-row seats to a Beyoncé concert and be satisfied with a livestream instead?” Another compared higher education to premium cable—an annoyingly expensive bundle with more options than most people need. “Give me the basic p... See more
Michael D. Smith • Are Universities Going the Way of CDs and Cable TV?
Media should take cues from sports teams, which intimately understand how spotlighting and retaining stars is crucial to building a popular franchise.
Josh Constine • The power shift from publishers to personalities
Today, NY Times boasts 6.5m subscribers.
The (Not Failing) New York Times — Mine Safety Disclosures
ESPN’s Key Innovation (Acquired): Flipping the relationship with their distributor.
ESPN created such demand with their end-consumer that the distributor had no choice but to keep ESPN in their offering bundle. ESPN went from paying distributors to be in their network, to charging access fees to distributors for allowing them to put ESPN in their
... See more