Stephen A. Smith Is the Face of ESPN. How Much Is That Worth ...
wsj.com
Stephen A. Smith Is the Face of ESPN. How Much Is That Worth ...
Over the last decade, Silver, whom owners recently rewarded with a long-term contract extension, has more than doubled the NBA’s annual revenue to $12 billion from $4.8 billion. With 22,538,518 fans attending games, the league set an all-time regular-season record this year, and the average NBA franchise is now worth $3.85 billion, according to For... See more
Adam Silver Is the Winner in the Battle for the NBA’s Rights Future
Does the Super Bowl offer enough bang for its hefty advertising buck?
A 30-second spot during Super Bowl LIX this weekend costs ~$7m, matching the all-time high of the last few years.
Based on ratings data, that means companies have been spending about 5-10 cents per viewer.
Is that worth it?
Studies have determined that Super Bowl ads are actually k... See more
A 30-second spot during Super Bowl LIX this weekend costs ~$7m, matching the all-time high of the last few years.
Based on ratings data, that means companies have been spending about 5-10 cents per viewer.
Is that worth it?
Studies have determined that Super Bowl ads are actually k... See more
🏈 $7m well spent
The media brands that have excelled in this era of paid subscription and media-driven eCommerce share two attributes: healthy direct traffic and high loyalty.
PM • Member Brief No. 1: Linear Commerce
