Samantha Leal on LinkedIn: There are 3 key moments that will make or break your user retention rates:… | 15 comments
linkedin.comSaved by Danielle Vermeer
Samantha Leal on LinkedIn: There are 3 key moments that will make or break your user retention rates:… | 15 comments
Saved by Danielle Vermeer
Engagement “The path to retaining users is to continually demonstrate the value of your product to them. While this is especially important for new users, it’s equally as important to continue demonstrating value to older users, to make sure they continue coming back as well.” – Craig Morrison, Founder of Kwilia and UsabilityHour Kayla Murphy,
... See moreJosh Elman, for example, highlighted just four questions that the Twitter team asked users who had gone dormant and subsequently returned: (1) Can you tell us why you signed up in the first place?; (2) What didn’t work for you? Why’d you bail?; (3) What caused you to come back and try it again?; and (4) What worked this time?