Rachel Karten on LinkedIn: I want to share how I validate my big ideas. When brainstorming a campaign… | 15 comments
linkedin.com
Saved by Alex Dobrenko and
Rachel Karten on LinkedIn: I want to share how I validate my big ideas. When brainstorming a campaign… | 15 comments
Instead of organizing ideas according to where they come from, I recommend organizing them according to where they are going—specifically, the outcomes that they can help you realize.
Tiago Forte • Building a Second Brain: A Proven Method to Organize Your Digital Life and Unlock Your Creative Potential
We need to validate the feasibility of our ideas during discovery, not after.
Marty Cagan • INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group)
The best way to get better at judging our ideas is to gather feedback. Put a lot of ideas out there and see which ones are praised and adopted by your target audience.
Adam Grant • Originals
We need to validate the business viability of our ideas during discovery, not after.
Marty Cagan • INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group)
The act of writing a strategy leads folks through a systematic analysis, so, even if we don’t share them, writing these documents helps us work through quite a few challenges, both overwhelming and mundane.
Will Larson • An Elegant Puzzle: Systems of Engineering Management
Discarded concepts often help focus your efforts, if only to discover what doesn’t work.