Jason Fried (jason@hey.com) • Company Culture Is the Last 50 Days
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Culture is the non-fiction story of an organization. It writes itself.
Saved by Pritesh and
The Lifestyle era was not about creating culture; it was about attaching brands onto existing cultural contexts. It was not about shaping people; it was about sorting consumer demographics into niche categories. The new order we are entering into reverses this. For some organizations, culture has become the product itself, and products have become
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Normal comes on quick. First it starts as an outlier. Some behavior you don’t love, but tolerate. Then someone else follows suit, but either you miss it or you let it slide. Then people pile on—repeating what they’ve seen because no one stepped in to course correct. Then it’s too late. It’s become the culture. The new normal.
Humans are humans whether they’re at work or at home.
We’re people who work together to make a product. And we’re proud of it. That’s enough.