1, #91 - What? So What? Now What?

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“The Multidisciplinary Approach to Thinking” by Peter Kaufman

Dan is spot on here. The most helpful and straightforward framework I've found for going from data -> action is: - What? - So What? - Now What? Makes it easy for teams to discuss/align on what they heard/observed, what it meant, and what you shou... See more

Behzod

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Explain the real meaning of what you just stated. Is this new thinking or established insights? Are there more dynamic ways of stating this (a particular narrative pitch flow)? And what if all of this happens, some of it, or none of it?

“The Multidisciplinary Approach to Thinking” by Peter Kaufman

Tom Marks • The Second-Best Business Book Ever Written: The Pursuit of Thought Leadership in Sales, Marketing, and Life