
1, #91 - What? So What? Now What?

A high level summary of your Discovery and Scoping findings The company’s current state. The as-is The negative consequences of that current state Your proposed future state. The to-be The benefits of the future state The required capabilities to achieve that future state Customer success stories with quantified before/after metrics High level desc
... See moreJohn McMahon • The Qualified Sales Leader: Proven Lessons from a Five Time CRO
With every problem listed, you feel a little uptick of anxiety. Anxiety and satisfaction. Because with this many problems, you’re clearly in a position to help out in so many ways with a rich plethora of advice. The only question is where to start: with the first challenge mentioned, or with the one for which you’re most confident about providing t
... See moreamazon.com • The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever
What If is about imagining and How is about doing, the initial Why stage has to do with seeing and understanding. The “seeing” part of that might seem easy—just open your eyes and look around, right?
Warren Berger • A More Beautiful Question: The Power of Inquiry to Spark Breakthrough Ideas
W.W.H.W. — Why, What, How-To, What-If.
Robert Plank • WWHW, Why, What, How-To, What-If
the 6 W’s. Perhaps we’ve never thought of who/what, how much, where, when, how, and why as a coordinate system, but that’s exactly the way we’re going to use them for the rest of this book.