Ana Fragoso

@anapaulafragoso

Slow Marketing, Slow Business and how slow movement and conscious marketing can impact the way we market ourselves and do business, have been my research subject for 4 years now. I believe that consciousness and self knowledge are deeply connected to the way we build businesses and its totally possible to use it to have a business that thrives in the long term. I'll be curating content that inspires me to keep moving towards this reality, and proving that it's possible!

anafragoso.com

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The art of building trust and getting people to give you permission to be added to your list is one of the most important ones you can develop.

Tad Hargrave • Seven Principles & Seven Practices on Empathy in Marketing - Marketing For Hippies

Eight cognitive biases social media takes advantage of

Old-school marketing is functional. It's about manufacturing emotion to manipulate people, jumping straight into showcasing products, highlighting features, promoting benefits and talking price. New-school marketing is never about manipulation. It's about engaging people with your raison d'être. That's why purpose is at the heart of a complete and

Carolyn Tate • Conscious Marketing: How to Create an Awesome Business with a New Approach to Marketing

I can't think of a single positive change to a social media platform in years. Nothing has been done with user value in mind; every change is only made to satisfy shareholders. They've killed link sharing. They've killed the ability to see updates from your friends and family. They've killed reach for creators. They've killed news and trustworthy... See more

Stephen Moore • The Social Media Death Spiral

Crescer sem as redes sociais

the aim is simply the creation of new and interesting perspectives that grab the attention of clients and others.

Tim Prizeman • The Thought Leadership Manual

Liderança de Pensamento

The virtue of patience was originally associated with forbearance or sufferance. It was about conforming oneself to the need to wait for things. But now that, generally, one need not wait for things, patience becomes an active and positive cognitive state. Where patience once indicated a lack of control, now it is a form of control over the tempo... See more

Jennifer L. Roberts • Harvard art historian Jennifer Roberts teaches the value of immersive attention | Harvard Magazine

Sendo empreendedora solo

Twelve Provocations About 2025

For the second year in a row, ON_Discourse asked members to prepare a provocation - not a prediction - about the year ahead. In 60 minutes, we tackled the following 12 provocations. We hope at least one of these items stirs up a reaction in you, because this call was full of them.

https://ondiscourse.com/12-provocations

Simply put, if you meet someone at a party and they are an arrogant asshole there you would, quite rightly, assume that they will be an arrogant asshole to work with.If they really listen to you, ask good questions and you leave the experience feeling totally heard, ‘gotten’, loved and appreciated – you’ll assume they’ll be like this in a working... See more

Tad Hargrave • Seven Principles & Seven Practices on Empathy in Marketing - Marketing For Hippies

Conviction is willingness to do the work, to live with uncertainty, to be open to asking for help, and not to worry about the end result.

Nilofer Merchant • The Power of Onlyness

Sendo empreendedora solo