Ana Fragoso

@anapaulafragoso

Slow Marketing, Slow Business and how slow movement and conscious marketing can impact the way we market ourselves and do business, have been my research subject for 4 years now. I believe that consciousness and self knowledge are deeply connected to the way we build businesses and its totally possible to use it to have a business that thrives in the long term. I'll be curating content that inspires me to keep moving towards this reality, and proving that it's possible!

anafragoso.com

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Your job as a thought leader is to think, sell, and deliver.

Scott Stein • The Thought Leaders Practice: Do work you love with people you like the way you want

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Future of Social Communities

docs.google.com

The 2000-2020 internet social has been dominated by a handful of players: Facebook, Twitter, Pinterest, Instagram. Yet will it remain exactly as it is ? Most likely no. The Internet Social landscape is undergoing a major change: Decentralization. Momentum is shifting from internet giants to micro-communities.

Ariel Renous • The Future of Social

O futuro das redes

The three-step affinity process in today’s media landscape is as follows: awareness, attention, and affinity.

Adam Witty • Authority Marketing: How to Leverage 7 Pillars of Thought Leadership to Make Competition Irrelevant

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Collapsing is a caving in of the shoulders and a slump forward.And it’s driven by an agenda. The hidden agenda of collapsing is “Love me”. We want people to love us and so we sell out our self respect and integrity. What we don’t know when we’re stuck in it is that this is profoundly unattractive. At its extremes it’s repulsive.Fundamentally,... See more

Tad Hargrave • collapse, posturing and composure - Marketing For Hippies

Knowledge Work Is Dying—Here’s What Comes Next

Joe Hudson every.to

Simply put, if you meet someone at a party and they are an arrogant asshole there you would, quite rightly, assume that they will be an arrogant asshole to work with.If they really listen to you, ask good questions and you leave the experience feeling totally heard, ‘gotten’, loved and appreciated – you’ll assume they’ll be like this in a working... See more

Tad Hargrave • Seven Principles & Seven Practices on Empathy in Marketing - Marketing For Hippies

This number might be hard to believe, but 93% of creators surveyed said that being a creator has negatively impacted their lives. (And that point, it’s probably worth asking, “Well, why would anyone become a creator? Or stay a creator?” And that’s a fair question. I guess it’s the same reason people keep playing the lottery: the potential upside... See more

Tara McMullin • The game is rigged (rethinking the creator economy)

O futuro das redes