The Small Business Life Cycle: The No-Fluff Guide to Navigating the Five Stages of Small Business Growth

A fundamental but often unspoken truth about starting your own business is that there are often long grind periods, sometimes without producing any of the results you want. You’ll need something to drive you through the uncertainty of making your new business happen. If you focus on those things that make you come alive, it makes the entire process

Stage 3 Summary

The Paradox of Choice, that shows that having more choices often leads to less choosing. Having so many possibilities around what business you could start can make it harder for you to choose which business to start.

What we often forget is that even though the grass may be greener on the other side, it still needs mowing.

Stage 1 Summary

Start noticing what things make you come alive.

Stage 0 Summary

A healthy mix of supporting and complementary offers will allow you to best serve your market at the same time that it positively affects the average lifetime value of your customers.

“Whenever you see a successful business, someone once made a courageous decision.” —Peter Drucker