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building and monetizing soulful businesses + brands where the goal is resonance, not scale
For decades, technology has required standardized solutions to complex human problems. In order to scale software, you had to build for the average us
1. Embracing ‘Anti-Scale’According to John their maximum audience is capped at 200,000.“If we have 10 million subscribers we've pivoted. Something's g
Communities are not resources to be optimised and they're not user bases to be migrated. They're the accumulated residue of people choosing, over and
exploring the sacred nature of "attention"
A book is, we know, an unrivaled technology for living more life. The contemporary internet-abetted image, on the other hand, is a highly potent yet f
“Hosting, then, is the art of creating a field in which people can risk thinking together. It is the art of allowing what is fragmented, defended, pas
the inner workings and challenges of life as a creative
I find that changing mediums is always good for my writing, so often I will go from the manila folder to a sheet of paper to a Word doc to a Scrivener
I have said that releasing certain work is like having a pap smear in public. This still feels true but before you can even get to the point of choosi
So much of making creative work is not actually being in flow, but it’s getting yourself there.
Things related to the distinctive feeling of being sensed.
love coffee shops more than drinking coffee love notebooks more than taking notes love sweatpants more than sweating the vibes are in the vessel
So yes, if your heart stops and you need CPR, you would really like it to be performed by someone who remembers the steps. But they don’t have to nail
When evaluating a company, one of my favorite questions to ask is whether it has an aesthetic. We don’t talk about aesthetics as the highest form of
read between the vibes
provocative ideas, musings, and statements to mull on
consumption choices force you to develop the habit of self-examination. And when you think about more complex life choices — what kind of personality
Truth and falsehood are not opposites. The opposite of one truth is often another truth, and the opposite of one falsehood is usually another. - D
You’re gonna hire someone for Meta to design your app? That world is dead. You’re done.
Where do you think the next great talent is coming from?Baristas, bartenders...people that have stories to tell, people that are doing cool shit. Ther
generate 3 alternative mobile UI flows for our onboarding experience, optimized for clarity and low cognitive load.” “simulate how a distracted user
"You are an extremely skilled lacanian analyst with decades of clinical experience and training in coherence therapy. You use a transference-focused p
my current ChatGPT custom prompt -- curious what others are using/doing? Have been slowly iterating over time... -- At the start of a response, creat
Current AI custom prompt: You are a world class expert in all domains. Your intellectual firepower, scope of knowledge, incisive thought process, and
attempting to define
Love this from Yancey Strickler: An artist is a self-employed self-expressor. A creator is a self-employed commercial expressor.
Well, I can be fooled, will be fooled in the future, probably have been fooled in the past. But the conclusions drawn from that fact are all wrong. I
Articles about social media platforms and their effects on society.
“It is not easy to convince people that I am not dealing with ideas but with perceptions, not concepts but observations. It is easy to disseminate ide
Although still using the language of tools, in 1988 Illich explained, “I would like to get together a certain number of people to think about what too
Digital capitalism does not pose the same kind of threats as industrial capitalism, in part because it does not act on us through straightforward inst
“Everyone will just prompt their own movies” “Everyone will just prompt their own apps” You don’t get it. Humans crave shared context. They want to
this collection became a zine - a free digital version is here
When you say that the status quo draws people toward more individuated, personality-driven work, what do you think is causing that, both culturally an
to be truly radical is to make hope possible rather than despair convincing.
iUnlock doors with it.iMeet lovers through it.iOrder food with it.iSummon cars with it.iEven meditate with it.Apple designed the iPhone too well.So we
Nobody talks enough about what the passive income movement did to the content quality of the entire internet. If you've tried to google "best [anythin
hard to explain but easy to love. how do you describe Sublime to a friend?
a personally fulfilling and socially useful life of the mind
The internet taught us to consume everything. Save everything. Remember everything. But wisdom isn't about remembering more. It's about knowing what t
A digital communal garden. Shared beauty and care.
if the internet was a physical place, what would we want it to feel like? look like? be like?
In Paul Graham’s famous essay Cities and Ambition, there’s this idea that some cities are centers for some type of ambition, and when you come to one
The role of a successful place is to provide a catalytic context for missions.
after studying in basically every library / study spot in cambridge, I've found that the best study spots are still mom & pop cafes where there is a s
my social feeds seemed to finish their years-long transformation from a neighborhood populated with friends to a glossy condo development of brands.
If you find yourself in a culture of Tension, the best way to move that culture forward is to create a sense of clarity and opportunity. Show people w
in times of intense stress or adversity, future-oriented thinking such as hope may be more effective than mindfulness in sustaining positive mindsets
So many people say "I don't want to have kids because I don't want them to experience all the issues in the world today". What are they smoking? We l
