Xuanling11
@xuanling11
Xuanling11
@xuanling11
More than a decade ago, in 2011, a young artist Ivan Zhao graduated from one of the top Canadian universities: the University of British Columbia. As a self-taught programmer from a young age, Ivan opted not to get a formal education in programming, choosing to study cognitive science (with a minor in photography) instead. But soon after
... See moreThe year was 2006. A young Logan Green had just graduated from the University of California Santa Barbara who had taken on the job of a sustainability coordinator at his alma matter saw an announcement that would change his life forever. The Facebook meteoric rise coincided with Logan's last couple of years in university, and with the ability to
... See moreHere are steps to create your GTM strategy: Identify the buying center and personas -> Craft a value matrix to help identify messaging -> Test your messaging-> Optimize your ads based on the results of your tests before implementing them on a wide scale -> Understand your buyer’s journey -> Choose one (or more) of the four most common sales
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