In conclusion, in drawing parallels between the user journey of MMOs and the gamified experiences of Web3, we see business model opportunities emerge, both in platforms currently being launched, as well as opportunities that could emerge. As UI/UX continues to dramatically improve in Web3, an area that has historically lagged in development, we can... See more

Glamworship is a tube website that differentiates from all the other 1.3m websites by focusing exclusively on "financial domination.

Customs4u: The premise was simple: it was the Cameo for adult entertainment before Cameo existed.121withThis idea here was that tradespeople - such as plumbers or real estate agents - could sell their expertise via an

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Brand awareness and Demand generation:  The next crucial element of a GTM marketing plan is to generate leads through promoting brand awareness and demand generation.

Traditional go-to-market (GTM) strategies rely on sales and marketing initiatives to lead customers through a marketing funnel or flywheel. The primary goal is to validate the product by identifying a pain point, finding a target audience, and building a cohesive strategy for pricing, product, distribution channels, and more.

Crypto is yet another polarizing topic these days. Some people are trying to figure out what the hell is going on with it, while most everyone else seems to have already made up their mind, and they usually don’t like to have their decisions questioned.

Value matrix: Value matrix is a useful framework that we can use for this purpose. Value matrix defines various persona present in the buying process, their business problems, corresponding product solutions/values, and catered messaging for each persona.

The future will see the centralised world and the decentralised world working in tandem. DeFi (Decentralised Finance) has already shaken up the banking and financial industry and is currently worth US$100B. Crypto brings a tremendous amount of opportunity to harness technology and drive greater efficiencies in the customer management process by ele... See more