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Full text from Jack Dorsey to Block employees via Insider: I want us to build a culture of excellence. Excellence in service to our customers, excell
GO DIRECT: THE MANIFESTO I. TRADITIONAL PR IS DEAD. For too long, founders have yielded control over their narratives to media and middlemen. Befor
Gen Z and the End of Predictable Progress - by kyla scanlon
The game has shifted, and the winning strategy with it. It’s no longer about understanding specialized details; it’s about grasping the high-level glo
What we do with our freedomThe examples of the excruciating etiquette of the aristocratic courts, the marriage market Rhimes dramatised, the civil ass
Most AI backlash is economic anxiety coated in a veneer of social justice. Alfalfa farming consumes 19 times the water that data centers do; there’s n
“Diffusion lag” reflects a lack of product-market fit. Even AI optimists are still hitting practical roadblocks. That’s why detailed case studies are
Here are some things I’ve asked chatgpt recently: “why is Toblerone so popular at airport duty-free stores?” “give me a recipe for a chickpea tagine
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Start in the future and work backward
If you pay attention, you’ll see that today’s winning brands understand the customer’s story is the only one that matters. Your most important job as
Solving a problem for your user is great, but easing their cognitive dissonance can have a much greater emotional impact. There is likely something th
The Questions Before the Questions
If there's any kind of lesson in all this, it's mostly some advice I want to give myself. The lesson is simply: speak up. It's OK to slip into advocac
look at how the word “community” itself has been warped in recent years into a cynical marketing cliché to rival “storyteller” — annexed as the torche
to be truly radical is to make hope possible rather than despair convincing.
🧱Alternative funding model (inspired by cooperative breweries) Get 1,000 people to chip in $1,000. Make them members/ co-owners. Put each person's
If you make a cooperative, you have to know that you can’t design them; you can only grow them, like plants. If you grow one and you do it with other
So when people opt to devote their energy to tracking the latest TikTok star or scrolling content instead of nurturing interpersonal relationships, th
Social media stopped being primarily about connecting socially a long time ago. People still use a range of technologies to connect to friends and bui
Taste for Privacy: How Context, Identity, and Lived-Experience Shape Information Sharing Preferences
The social-platform layer offers the feeling of encounter with the friction surgically removed. As one analysis of Gen Z’s parasocial turn put it, onl
By yielding a generational wealth creation opportunity that was a strange hybrid of a lottery jackpot and self-made fortune, crypto created an ideolog
For example, it was 30 years after the invention of film that someone first tried telling stories with it — before that, film was mainly used as a dem
Just a moment...
How do you explain the web to people who have never used it? You make it as simple and as accessible as possible.
First of all, I think you’re documenting too much if there’s things that you document that you don’t go back to.
So sometimes, it’s not about hoarding every moment as much as being able to value the experiences you’ve had. Because if you have one experience that
My advice for travel is the same as it is for most things in life: question accepted wisdom and authority. Be open to disaster and strangers. Occasion
Intentional leisure is not the absence of labor but the presence of purpose—the freedom to practice active rest that heals as an exploration that cult
“What will happen if we give away free money? Won’t people just sit on the couch all day?” Underpinning these kinds of questions are two essential ass
“As a medium, the internet is defined by a built-in performance incentive. In real life, you can walk around living life and be visible to other peopl
I am tired of seeing speed as a selling point. I’ve wanted to talk about this for a long time. I think one of the main reasons many of us feel anxio
From Lily Chambers: I genuinely do not care if AI tools make me more productive. I am tired of seeing, "increased productivity" as a selling point. I
What does it mean that OpenAI bought a media company? That doesn’t feel like a random acquisition. It feels like a sign that trusted voices, archives,
If we give them the room to breathe, creative works can live multiple lives. The works will stay online for years, decades even. It will make someone
What they don’t see, and what we continue to experience, is that while collaborating can be hard, it’s also a more rewarding, fruitful, and uplifting
I’ve been thinking about the enduring, perhaps increasing currency of personal recommendations (practically artisanal craft now if you think about it!
Knowing where to go and what to do is the currency that, in the modern aspiration economy, makes curators more important than influencers. They guide
1/ The good news: the METAVERSE is exciting but NOT for the reasons most people are talking about. The bad news: odds are the 'Metaverse' will be us
Whether it is through a VR headset, the manipulation of projectors, or clever set design, immersion fulfills our desire for escapism, instantly transp
Principle 2: Break up the conversation based on how, not whatNow that I’ve told you not to over-complicate your community architecture by introducing
There is often no compelling reason, even in online communities, to suggest people go into different rooms to discuss different topics.
A more sensible way to think about where conversations need to be broken up, that’s not topic, is format. In a physical space, the analogy might be—if
Intro to EGP
It’s rare for a member to convert from a lower tier to a higher tier. In most cases, it’s not worth it to have a way for people to pay you $2, $10, $5
To me, a membership is something you pay for to get access to a benefit you’re after. That benefit can be a community of your peers, but it doesn’t ha
We earn trust by stating our business model upfront – instead of ads, we monetize by charging directly. Directly charging creates high expectations fr
My job is helping people who are building the future understand the cultural and emotional systems shaping it and right now, the problem is we are sti
Minimize your surface area. Don’t click, don’t share data and don’t feed the algorithm. Find safer, under the radar places for genuine exchange.
When extraction becomes this pervasive, people opt out. They go dark and build walls around what matters to them. And this is already happening. You c
Ambient extraction is different. It’s a level of vulnerability and theft that registers more emotionally and psychically than it does economically, an
Consumer behavior is never done or satisfied. One of the great things about brands is that magical products or platforms or experiences can delight cu
Consumer founders today are solving for abundance. Too much food, pollution, stimulation, and connections leads to obesity, climate change, mental hea
