Tom So

@tomso

Deep into web3 social, bit of a generalist In the crypto rabbit hole (as I should). Also super into startups, everything social and community building. I usually read on product management and career development - I add engineering sprinkles to the mix bc why not

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As head of marketing at Gusto I shifted us from "growth at all costs" to profitable growth. ARR grew 100x in 4 yrs while CAC <12 mos. Now every company is asked to do the same. I shared how we did it in a recent talk to @ycombinator & @sequoia... See more

Jaleh Rezaei twitter.com

marketing and GTM (go to market strategy)

Insights & topics tagged by minute:

8: shutting others ideas down va understanding the problem although the solution might not be the best

Lenny Rachitsky • Jackie Bavaro on getting better at product strategy, what exactly is strategy, PM pitfalls to avoid, advancing your career, getting into management, and much more

From Product Manager to Product Leader

Substack blog.mindthebeet.com

Hiring Advice and

The State of Frontend in 2022

Gergely Orosz newsletter.pragmaticengineer.com

Building software and

One of the biggest shifts in Web 3 is the extraction of your identity/reputation out of the application layer into the user layer.

Substack • Issue #75: Hey...Do You Know Who I Am!?

Transitioning a career to think more about purpose is a typical evolution many people find mid-career (or at least it was for me). You could define mid-life as the transition to deeper purpose – society is clear that you should establish your mastery of something in your 20’s and 30s; it’s less clear what to do with it in your 40’s and 50’s (hence... See more

adam harmetz • Finding Purpose in Tech Careers: The Explorer, the Journeyman, and the Healer

High-level insight

Most companies do not operate in ways they realize their vision by continuously aligning business goals with customers' needs and pain points. Product teams need to be aligned on business objectives and be allowed to operate at an initiative level to impact those objectives.

Author describes different processes to set product team... See more

Melissa Perri • Escaping the Build Trap: How Effective Product Management Creates Real Value

Leading Async Engineering Teams & Building Hardware with Andrew Conner from Levels

Spotify open.spotify.com

leadership and Engineering Management

In this guide, I want to go very deep on all the experiences, resume tips and interview strategies you’ll need to get an Associate Product Manager role.