Ted Glasnow

What if you could remove the constraint of everything having to fit on a piece of paper, and you have a screen in front of you?

Type of company: Consumer subscription products; Most common North Star Metric: Engagement or customer growth

The same components that help a car drive faster are also the components of your Growth Model:⚙️ The (Growth) EngineSelf-sustaining growth loops that drive most of your growth (e.g. virality, performance marketing, content, and sales).💥 Turbo boostsOne-off events that accelerate growth temporarily but don’t last (e.g. PR, events, Super Bowl ads).💧... See more

Tapping your personal network is even more important if you need to “sell” your product (i.e. not going bottom-up), likely because early customers need to have a reason to trust you.

Market “pull” comes in many forms, [such as] a n inflection in organic growth, c ustomers asking to pay for the product before you ask, u sers flip from being excited about what you have to mad about what you don’t have, c ustomers complaining when your site goes down, p eople using the product even when it’s broken

After interviewing a ton of founders that have either been remote-first from the beginning or are shifting to remote-first, I found that one of the most important things is this default to async work, where documentation is just so critical. Everything needs to be well documented, shareable and discoverable within your team.

We believe the future of B2B marketplaces starts with vertical SaaS solutions. These initially look like software-enabled workflows that streamline operational inefficiencies between supply and demand, making online transactions possible where previously they may not have been. 

Hire for a plan, not for a problem.

To pick a wedge, find a large market and then:1. Pick a very narrow (and very painful) problem2. Pick a very specific segment of people to solve that problem for