Ted Glasnow

Market “pull” comes in many forms, [such as] a n inflection in organic growth, c ustomers asking to pay for the product before you ask, u sers flip from being excited about what you have to mad about what you don’t have, c ustomers complaining when your site goes down, p eople using the product even when it’s broken

I spent this week looking at hundreds of companies and found that there are seven common ways to differentiate:1. Be the cheapest2. Be the highest quality3. Be the most convenient4. Be the safest5. Sell a proprietary product6. Sell something that makes people feel great buying 7. Focus on a niche underserved market

We see Notion mainly being used for more internal use cases than external. 

In today's environment, it would be very difficult to institute a "hustle" environment

A wedge seems most essential when you’re going after a market that is (1) entrenched or (2) crowded. When it’s hard to break in head-on.

The other thing that we’re seeing is that there are so many agents and aggregators up and down the stack in many industries. These represent opportunities for integrated software solutions to streamline the process. We think about how these low-value brokers and inefficient workflows can be replaced by machine-to-machine transactions. The value... See more

1) Over-communicate 2) Set realistic expectations3) Be proactive4) Prioritize + communicate5) Do great work