Ted Glasnow
@tedglasnow
Ted Glasnow
Something that I've done in past jobs and would do is try to map out expansion over time: Who is the first user? Who did they invite? Then who did those people invite?
Jan-Erik Asplund • PLG-focused VC on the sales and marketing strategies of product-led teams
Getting press is rarely the way to get started
Sacra • Brendan Weitz, co-founder of Journey, on building the Webflow for sales
The Leading Digital Freight Network | Convoy
convoy.com
A good Chief Counsel will be able to rank existential risks, not just name them
Execs • Michal Cieplinski (CBO Pipe, ex General Counsel at Fundbox)
It took Customer.io 10 months to get from $50K to $100K MRR
Jan-Erik Asplund • Customer.io: The $400M HubSpot of Product-Led Growth
Pay Per Mile Car Insurance - Metromile
metromile.com
Consumer marketplaces thrive on high frequency, and B2B marketplaces need tons of volume.
Sacra • Ameet Shah, partner at Golden Ventures, on the economics of vertical SaaS marketplaces
Consumer marketing is way harder
Execs • Sunil Rajaraman (VP of B2B Marketing at GoodRx)
If you get everything else wrong in pricing, but you get your value metric right, you'll do ok.