Sublime
An inspiration engine for ideas
David Schonthal surprises and delights audiences, and he does it reliably. No unsolicited email would have secured David a gig with Carol. She had to experience him for herself.
Michael Port • The Referable Speaker: Your Guide to Building a Sustainable Speaking Career—No Fame Required
Last month, @TarunMangukiya and I sat down—and he asked me to take the lead on marketing at Copperx, since no one was full-time on it.
Since then, my mind’s been in a constant loop of “what ifs”:
What could go right, what could go wrong, how to improve, what impact it’ll have, and how to reach the new audi... See more
Dalpat / Copperx.iox.commarket insight.
April Dunford • Sales Pitch: How to Craft a Story to Stand Out and Win
To reveal and shape perspective is both the gift and responsibility of the marketing community.
Heather LeFevre • Brain Surfing: The Top Marketing Strategy Minds in the World
I've designed more landing pages in the past 4 months than I have in the last 5 years combined!
7 key lessons for a high-converting landing page:
1. Main Lockup: Make what your site offers crystal clear the moment visitors land. Use a strong headline, subheading, CTA, form, and product demo ... See more
Persistent, consistent, and frequent stories, delivered to an aligned audience, will earn attention, trust, and action.
Seth Godin • This is Marketing: You Can’t Be Seen Until You Learn To See
From Product/Market Fit to Language/Market Fit: A New Brand Storytelling Framework
Sari Azoutsariazout.medium.com
Positioning Will Change Over Time