Sublime
An inspiration engine for ideas
Rule of thumb: Ideas and feature requests should be understood, but not obeyed.
Rob Fitzpatrick • The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
“The more involved the product is with human beings, the more it needs good design.
Cliff Kuang • User Friendly: How the Hidden Rules of Design Are Changing the Way We Live, Work, and Play
Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (Voices That Matter)
amazon.com


Good teams are skilled in the many techniques to rapidly try out product ideas to determine which ones are truly worth building. Bad teams hold meetings to generate prioritized roadmaps.
Marty Cagan • INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group)
applies to bullet lists or lists of navigational links—put the important ones on top.
Maura Ginty • Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
Less important items should be smaller.