Sublime

form a small team within each discipline (or service area). Their task is to develop a proprietary client-service methodology: that is, to come up with value-enhancing action ideas

Teal Organizations start from the premise that even for routine work, people have a sense of pride and want to do a good job.

Red Organizations are wolf packs. In Amber, the metaphor changes: a good organization should be run like an army.

Can we become better than our competition at accumulating, disseminating, and building on our firmwide expertise and experience, so that each professional becomes more valuable in the marketplace by being empowered with a greater breadth and depth of experience?

The problem, McLean decided, was the maritime mindset: Pan-Atlantic’s staff, experienced in the slow-moving ways of the maritime industry, did not know how to sell to an industrial traffic manager who cared not about ships, but about getting freight to the customer on schedule at low cost. McLean brought in a team of aggressive young trucking execu

Orange glorifies decisive leadership, while Green insists that leaders should be in service of those they lead.

With this cognitive capacity one can question authority, group norms, and the inherited status quo. In the Western world, Achievement-Orange thinking started to poke holes in the Conformist-Amber world of Christian certainties during the