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Monetizing Innovation: How Smart Companies Design the Product Around the Price
Madhavan Ramanujam • 1 highlight
amazon.com
Goal setting and reflection, where
John Doerr • Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs
But I hope you’ll consider the following, my favorite quote from my favorite book on management, The Winning Performance by Clifford and Cavanaugh:
Patty Civalleri • Becoming Trader Joe: How I Did Business My Way and Still Beat the Big Guys
They promote internal networking.
John Doerr • Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs
Your product, your company culture, your marketing—everything has to be aligned with transforming the way potential customers think. If you change the way they think, they will change their buying behavior. More important, if you are the company that changes the way people think, people will see your company as the category king, and you will win
... See moreAl Ramadan, Dave Peterson, Christopher Lochhead, • Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets
“less but better”