Sublime

Do you want a smaller, biased set of brand responses?

« The chief enemy of good decisions is a lack of sufficient perspectives on a problem. » Alain de Botton9

Every decision Sam made involved an expected value calculation. The numbers in Sam’s mind were always shifting.

least give you more sensitive spontaneous Brand Awareness metrics, and a better ability to judge its usefulness over time.

buyer sentiment is feasible, let alone necessary for brands to be bought.

Your thoughts seem predictable.

any organization, public or private, that keeps track of information involving the behavior of individuals or households should generally make that data accessible to them.

Foxes, Tetlock found, are considerably better at forecasting than hedgehogs.