Sublime
An inspiration engine for ideas
Not everyone knows folks at McKinsey, but everybody does know, for example, a recent mom or amateur athlete or theatre enthusiast.
Rob Fitzpatrick • The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
EMOTIONAL HEADLINES PULL BEST OF ALL
David Hieatt • Do Open
Scott Belsky
Abie Cohen • 10 cards
Manuel, along with VP of product Steve Sanderson, went to local supermarkets and moms’ groups in his hometown of Austin. Part of their mission was the typical observation of customers that is a part of design thinking and other ideation techniques. However, Manuel and his team were also on the hunt for something else: their first customer.
Eric Ries • The Lean Startup: The Million Copy Bestseller Driving Entrepreneurs to Success
customer behaviors and expectations,
Marty Cagan • INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group)
People first. Always.
Tony Fadell • Build: An Unorthodox Guide to Making Things Worth Making
Conor and his team are interested in creating ad-hoc social communities where people making connections obscure connections in one area can meet and interact with other people who are also interested in that topic
Erik Torenberg • Village Global's Venture Stories on Apple Podcasts
- In 2014, my team and I had been digging into retention for our new HubSpot Sales product. The more we unearthed, the more I realized how critical improving customer retention was to blowing out the product’s growth story.