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hires to fill seats.

Michael Port • The Referable Speaker: Your Guide to Building a Sustainable Speaking Career—No Fame Required

When business owners understand that the customer is the hero and treat them as such, they sell more product.

Donald Miller • How to Grow Your Small Business: A 6-Step Plan to Help Your Business Take Off

Small Giants: Companies That Choose to Be Great Instead of Big (256 pages) BY BO BURLINGHAM Longtime Inc. magazine editor-at-large Bo Burlingham crafts a beautiful collage and analysis of companies that focus on being the best instead of growing like cancer into huge corporations. Companies include Clif Bar Inc., Anchor Stream Microbrewery, rock st

Timothy Ferriss • The 4-Hour Workweek, Expanded and Updated: Expanded and Updated, With Over 100 New Pages of Cutting-Edge Content.

14. Reward Your Biggest Fans

Justin De Marco • The Musician’s Guide to Web3

building great word-of-mouth

Aaron Ross, Marylou Tyler • Predictable Revenue

Kelly’s vision depends on an evolution of the Internet in which the vast tangle of possible one-on-one connections partition into countless small cliques—each one a fandom or a mini community revelling in the discovery of others who share their quirks. Instead, the social-media giants effectively rerouted these connections through a small number of... See more

Cal Newport • The Rise of the Internet’s Creative Middle Class

“Be your own credential.”

Eddie Yoon • Snow Leopard

a single statement that will grow your business.

Donald Miller • Building a StoryBrand: Clarify Your Message So Customers Will Listen

Darren Rowse created a popular photography forum that attracted more than 300,000 subscribers in less than three years. He also founded ProBlogger, a hub for new digital publishers seeking to learn the ropes.