Sublime
An inspiration engine for ideas
and at start-ups, especially in the early stages of growth, the role may be played by the founder.
Sean Ellis • Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success
Over the past two decades, top internet distribution waves included SEO & SEM arbitrage, email “spam,” and the Facebook newsfeed, among others. With each new wave, savvy internet upstarts leverage these platforms, channels, and communities as strategic ways to grow explosively.
Talia Goldberg • Distribution and conversion models for consumer startups
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- Performance management
Ben Horowitz • The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers

Brian Rumble
@brumble
Not only has Sean been one of the leading innovators of the practice, he’s also the founder of the GrowthHackers.com website, which is the leading source of information about growth hacking and has become the home of a thriving community, with members from all over the world, attracting millions of visitors.