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Direct response is where most of the money is in digital advertising, which makes sense—direct response drives real outcomes for brands, and it’s highly measurable. Direct response lends itself naturally to the internet, where attribution is easier than with TV or physical advertising like billboards.

Although they’re often derided as irrational, or gamblers, or YOLO traders, retail traders might be behaving perfectly rationally when you price in everything else that they’re buying: an experience, a status symbol, a digital good, belonging, entertainment, education, and more.

Convincing community members to download a crypto wallet and buy ETH is one of the biggest barriers for creators experimenting with crypto. I think it's much easier to persuade your community to go through the mindfvck of learning crypto if they're able to buy a cool NFT at the end.

The whole point of existing in this world is to produce culture, and the elimination of low-value work (burger flipping etc) can be a boon to cultural creation.

The reason newspapers are dying is because they’re stuck with massive fixed costs when the businesses no longer require them. It is expensive running a printing operation. Additionally, the infrastructure that gets built up to support hundreds of employees is also very expensive.

This decision-making around how to price digitally scarce music and art illuminated to me that in a commodified streaming economy, most musicians don’t have the ability to set the price of their own creative output in the first place, and may be leaving money on the table in the process.

It’s very hard to turn the page in your rich life: Being frugal may be necessary at some stages of your life, but cheapness is one of the most difficult habits to break—cheap people don’t really think its a problem. Don’t over attach your identity to your spending habits. Ask yourself: What is your philosophy on money costing you? Your intuition is... See more