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In contrast, B2B transactions may involve price negotiations, special payment terms, a variety of payment methods, detailed product specifications, complicated SKU proliferation, consultation with a sales rep, unique shipping requirements, and the list goes on

Facebook Live lets viewers tip streamers with ⭐stars, a small step from our free supply of ❤️ hearts. Twitch viewers can tip and buy digital goods with 💠 Bits, a nostalgic reference to old school graphics in 🕹️games for its core users. Reddit Coins can be used to purchase and gift digital goods to RPAN streamers which increasing airtime allotted to... See more

When you begin your TikTok journey, you are not faced with a choice of accounts to follow. Where Twitter and Instagram ask you to build your list yourself (the former more than the latter) TikTok simply launches you into the waterfall of content.

The notion of the “organization man”—a term popularized by William H. Whyte’s seminal 1956 book that describes the subsuming of individual agency in service of a large corporation—is giving way to the rise of “micro-entrepreneurs,” or free agents, creators, freelancers, and independent workers who utilize digital platforms to make a living by... See more

Knowledge does not change behavior,” he said. “We have all encountered crazy shrinks and obese doctors and divorced marriage counselors.