Combinatorial Creativity
everything is a remix of what came before
sari and
Combinatorial Creativity
In 1985, Nike held a 24-hour shoe design contest. Nike was struggling. Their stock dropped 50%. They had to lay off people. Adidas, Converse, and Reebok were all selling more shoes. So in a panicked attempt to find creative talent, Nike held a shoe design contest. The winner was a corporate architect named Tinker Hatfield. “Two days after the... See more
what a great little story
“Bring together things that have not yet been brought together and did not seem predisposed to be so.”
― Robert Bresson, Notes on the Cinematographer
Danny Meyer the restaurateur has called ABCD: “always be collecting dots, so that you can always be connecting dots.” Dots or breadcrumbs, if your whole life is oriented around that collection, which mine is, then you're always preparing.