The Creator Economy
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The Creator Economy
Excerpt from The Community Producer Playbook: What you have to be willing to practice
Emily Bestemilykbest.substack.com
There is a lot of talk about this community filmmaking movement. Ivan Askwith and I believe it will require the creation and adoption of a new above-the-line role: the Community Producer. This new role would designate an experienced practitioner who is responsible for cultivating, strengthening, and managing communities from project inception through distribution and beyond, with an understanding of the distinct patterns of how communities organize across fan culture, movement building, activism and impact.
Similarly, I wonder whether the creator economy, as it matures, will resemble less of its original promise (a way for people to do the things they love), in favor of a “creator industrial complex.” Part of the problem is that creativity comes in fits and starts, and can’t always be tamed into a predictable routine. If you’re obligated to create... See more
Nadia Asparouhova • The creator economy
8 insights on winning in the creator economy from the guy building Skool (Sam Ovens):
1.) Organic is king – YouTube, Podcast, Newsletters. Cut clips of long-form to distribute on short-form platforms (don't do this yourself, get a system/team in place to do it).
2.) Membership model –... See more
The Platforms Are Turning YouTube Into A Farm System For Audience Loops and Habitual Attention... BLUF: Netflix signed Salish and Jordan Matter (a YouTube-first family creator duo with 37M+… |...
linkedin.com
What we’re seeing isn’t just a media trend. It’s a shift in the architecture of power. Attention → Speculation → Allocation. This is the new supply chain.
Traditional economic theory assumes information flows serve resource allocation. But increasingly, resource allocation serves attention flows. We've moved from an economy where attention supports... See more
Traditional economic theory assumes information flows serve resource allocation. But increasingly, resource allocation serves attention flows. We've moved from an economy where attention supports... See more
kyla scanlon • Trump, Mamdani, and Cluely
Telling everyone they’re a creator has only fostered a new strain of imposter syndrome . Being called a creator doesn’t make you one or make you feel like one; creating something with weight does . When you’ve made something heavy—something that stands on its own—you don’t need validation. You just know, because you feel its weight in your hands .... See more
Anu Atluru • Make Something Heavy.
You don’t feel like a true creator because you haven’t made anything heavy, and deep down, you know light things don’t count. Your output is high, but your imprint is low. You ship, but you do not build. You call yourself a creator, but what have you made that could survive a month offline? A year? A decade?
Browsing the internet used to be a hobby of mine. Ever since my dad got us a modem when I was around ten, I spent hours at a time just looking at different websites. The internet felt like a limitless expanse of free expression. Now, despite how many more people use the internet, I usually end up at the same three or four websites, and I end up a... See more