The Creator Economy
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The Creator Economy
We’re moving into the era of creators as marketing channels.
It feels like Facebook ads in 2012: the distribution is mis-priced and the attention has already shifted, but companies are too stuck in their ways to adapt.
David Perelltwitter.com
There’s a concept in ecology of ‘niche creation.’ And the idea is: it’s not the case that a species will sort of come along and go, ‘oh, I could do well here, there’s lots of food,’ and things like that. A species comes along and just does his thing, and by acting in the world, he sort of creates the very environment he needs to survive.... See more
It was when
Never waste your midlife crisis - Austin Kleon
