The Creator Economy

One of the most significant trends in web3 is the re-imagining of fandom: the blurring of lines between fan and creator, between canon and “fanon,” and how fan labor is funded and rewarded.

Everyone wants to decouple time from money. The problem? It's an extremely unpredictable way to make a living. For every successful creator, there are thousands who make nothing or almost nothing. So, how do you make the unpredictable, predictable? Here's what I learned:

Here's what I've learned about launching online products. 1. Give tons of free stuff away. The Internet rewards people who teach. Share your best ideas for free, and you will attract an audience of like-minded people. Build an audience before you launch your first product.

The unspoken truth about "the creator economy” Most creators don’t make any money at all (and want to) - 43k Spotify artists are pulling in 90% of the royalties - The average non-“top tier” Spotify artist earns $144/year - The top 1% of OnlyFans accounts make 33%... See more