I realized I made an error to FB/IG total and that the Mktg Cost line item should have been allocated to FB/IG
And added $100 AOV to the title to better ground the % variable costs
The story is the same, but its important to use this illustration vs OP as the mental model
One thing that sets these intensely creative individuals apart, as far as I can tell, is that when sitting with their thoughts they are uncommonly willing to linger in confusion.
To be curious about that which confuses. Not too rapidly seeking the safety of knowing or the safety of a legible question, but waiting for a more powerful and subtle quest... See more
The stated mission of a company worth almost two trillion dollars is to “organize the world’s information” and yet the Internet remains poorly organized. Or, stated differently, in a world of infinite information, it’s no longer enough to organize the world’s information. It becomes important to organize the world’s trustworthy information.