The curse of modernity is that we are increasingly populated by a class of people who are better at explaining than understanding, or better at explaining than doing.
Convenience is important, but at a certain point, more convenience does not mean better experience. So, don’t chase real-time delivery or 24x7 customer service, focus instead on solving the customer’s most urgent pain points across the purchase journey.
Consequently, products for those invested in the future of the metaverse will become increasingly popular (VR hoverboards, digital sneakers, and more) as non-gaming platforms adopt the infrastructure of games, from identity to narrative to game-based mechanisms for achieving social status.