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NFTs [1] are not just cat pictures that people trade on blockchains. Today digital art [2], collectibles [3], and in-game assets [4] are the most visible use cases for these nifty non-fungibles. But the market holds an inconspicuous secret: there is a staggering diversity of online digital content that can be placed on a blockchain in the form of... See more

Then there is the ugly side. People tend to be more civil the more intimate the media: video and audio over text, synchronous over asynchronous. They also tend to be more civil in smaller communities with shared interests and values. Twitter takes the least intimate medium — asynchronous short-form text — and smashes together thousands of unrelated... See more

Not unlike the first stages of product development, the early phases of building community are highly collaborative, require iteration, and involve some upfront, hands-on work. With community, you have to prepare to be in the trenches with folks – learning about people and their interests, answering questions, and seeing where there’s a fit between... See more

That’s the difference between maintenance and repair. Repair is when you fix something that’s already broken. Maintenance is about making something last.

Firms that cultivate nimble trust-based relationships with external collaborators are positioned to form vibrant business ecosystems that create value more effectively than hierarchially organized business.

Thus owning an NFT effectively makes you an investor, a member of a club, a brand shareholder, and a participant in a loyalty program all at once. At the same time, NFTs’ programmability supports new business and profit models — for example, NFTs have enabled a new type of royalty contract, whereby each time a work is resold, a share of the... See more