sari

By their very nature, personality businesses have a single point of failure and an undesired but nonetheless planned, obsolescence. If Joe Rogan were to be hit by a bus tomorrow (I do not have a voodoo doll, I promise) or contract Covid (wear your masks), the value of the Spotify licensing deal would evaporate.

DeFi found product-market fit in early 2020 and grew parabolically after liquidity mining was introduced. DAOs are finding product-market fit in 2021; it’s now time to begin pouring fuel on the fire to massively grow interest & participation and take DAOs to the next level.

Customers are uncertain in a downturn. When customers are uncertain, they should be more willing to pay a premium for certainty.

Twitter should adopt LinkedIn’s model - keeping the current Twitter product free, open, and ad-supported for casual users, and charging its customers - the Creators who rely on Twitter to build and grow their businesses - for advanced tools.

The enlightenment process usually goes something like this:

Telling everyone they’re a creator has only fostered a new strain of imposter syndrome . Being called a creator doesn’t make you one or make you feel like one; creating something with weight does . When you’ve made something heavy—something that stands on its own—you don’t need validation. You just know, because you feel its weight in your hands .... See more

This is what I call the luxury trap. It’s a fatal mistake many brands make. Defining a luxury brand by its functional aspects and high prices cannot replace the value a brand creates.