product partnerships at New_Public; previously community & growth @ Geneva
Positioning.
Most marketers describe it interchangeably with a 'niche' or 'value prop,' which makes them look like they’ve never opened a marketing book.
So what is it (and isn't)
First things first: forget everything you thought you knew about positioning.... See more
But these activities are all separate from the feelings needed to fully and sustainably participate: the courage, optimism, trust, love, intimacy, curiosity. The resilience to push through the inevitable feelings of fear, overwhelm, frustration, and hurt. The stamina to go through cycles of all of these feelings and more, again and again, and... See more
Most app-making is just being extremely disciplined in deciding what you’re going to reinvent.
There are proven ways to get 85% push notification approval, how to sort of a list of suggested people, and how to share content to iMessage vs. Instagram Stories vs. X
It happens
Dunning highlights a thorny and persistent problem with the system of nonprofit neighborhoods: it channelled and mediated the voices and interests of residents in ways that muffled direct challenges to the distribution of power within their communities.
Insofar as the neighborhood nonprofits that represent them have depended on government for their... See more
However, most of these experiments have been failures. The trouble is that most of these platforms cannot keep the attention of the people who are supposed to use them. Too few of the platforms are designed to make online engagement compelling. So, figuring out how to make online engagement in government fun is actually a serious question for... See more
If you feel an undeniable pull to a city, don’t ignore it—go. I truly believe there’s a reason we’re drawn to certain places, and once you take the leap, things tend to fall into place. And here’s the thing: It doesn’t have to be permanent. You don’t have to plant roots for a lifetime; a year, eight months, or five years can be exactly what you... See more
I am more inclined to the argument that artificial intelligence is, rather than an imaginative agent, part of a lineage of cultural technologies that have allowed us to encode and access the intelligence of other humans across generations, just as internet search and libraries and print and the writing system have, just as language itself has.