Sam Liebeskind

Social media has evolved from text to photo to video to streams of text, photo, and video, and finally, it seems to have reached a kind of settled end state, in which TikTok and Meta are trying to become the same thing: a screen showing hours and hours of video made by people we don’t know. Social media has turned into television.

“We realized it’s almost better to empower a single editor in each market,” Heafy said, “and centralize the rest of the operations.”

Behind that shift was something few media startups bother to build: a literal playbook. Heafy described a printed manual, four to five inches thick, that detailed every step of launching and operating a local... See more

I guess if we’re talking about joy, writing, and being a fully rendered person in the world, my main sources of liveliness are so human and obvious they might seem facile: 1) loving the people I love with full throttle abandon – my guy, our kids, my mom and dad, our gaggle of brothers, my army of girlfriends. So that’s advice, maybe: make as many... See more

Barriers to entry : One way to avoid creating a platform crushed by questions about how to deal with bad actors is to raise the cost of entry. Barriers to entry may take the form of geographic localization, interest segmentation, high cost of discovery, or strong gatekeeping.

The six principles are: (a) build simple solutions (b) to overlooked problems (c) that actually need to be solved (d) deliver them as informally as possible (e) starting with a very crude version 1 (f) and then iterate... See more