To do our best creative thinking, we need tools that seamlessly support both modes. We should be able to capture ideas effortlessly in the moment, then organize them with purpose when the time is right. This balance between seamless capture and intentionality is essential for supporting creativity.

There are two modes of information discovery: foraging and hunting. Foraging is passive. You don’t have a clear goal; you just wander and scroll until something catches your interest. Hunting is active and purposeful. You know what you’re looking for and are consciously searching for it. A good information diet needs both: Foraging helps us decide ... See more

the creative process typically involves three steps:

1. Collecting: Gathering interesting ideas


2. Connecting: Drawing connections and organizing materials


3. Creating: Producing something new

Information that is worth saving usually falls into two buckets:

• Administrative information: The daily minutiae of our lives (e.g., grocery lists, meeting notes, to-do lists)


• Creative information: Information that fuels our projects and ideas (e.g., that perfect quote for a presentation, the scientific study that inspires your next big essay, the

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Rory Sutherland, vice chairman of the Ogilvy advertising agency, famously told a story about an office building where people complained that an elevator took too long to arrive. Instead of spending $1 million to make the elevators 5 percent faster, they solved the problem by spending around $100 to add mirrors so people could look at themselves whi... See more

One shouldn’t necessarily think of information in terms of meaning. Rather, one might think of it in terms of its ability to resolve uncertainty. Information provided a recipient with something that was not previously known, was not predictable, was not redundant. “We take the essence of information as the irreducible, fundamental underlying uncert

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mymind’s design, while gorgeous, isn’t flexible for you to rearrange. If you want to resize items or drag things around and annotate them, consider a whiteboarding tool like Miro, Mural, Lucid or Figjam