Paul Sturrock

So let’s get clear: a paradigm is made out of units and rules . It says, “the part of the world I’m studying is made up of these entities , which can do these activities .”

while we might not all be artists, there is much we can learn from them about dealing with the ambiguity, complexity and unknowability of life today.

Again, naysayers, of course. Are you seriously saying that the chaos and tumult of today can be solved by artists? Well, no, not really; I am arguing that, while not all of us should or could become ar... See more

Start with your own rough draft or outline, then use AI to refine, expand, and improve it together.

I think of writing a lot like walking. It’s rarely the most popular, the most effective, or the most efficient way of getting to your destination. I don’t always want to do it, and it’s not always technically enjoyable; sometimes it’s boring or slow, sometimes it’s tiring and pointless, sometimes it’s cold or wet or windy and I’m retracing the same... See more

Instead of asking yourself what you are passionate about, try using the following 4 territories to guide your career design decisions. As you answer these questions, you might start to see areas of overlap—these are the most promising directions to go in!

To make it simple, let’s call these territories The Four Cs. They are Curiosity, Creative Frict... See more

if there’s some odd way that you particularly enjoy doing things, then you should probably prioritize that over any system that anybody else advises you to do.

But the more and better access everyone has to tools, the clearer it becomes that the final bottleneck to great work is not knowledge or information. Heck it’s not even intelligence—it’s that elusive, intangible, sublime quality—call it taste, imagination, creativity, courage, judgment, intuition, agency.

On the right: what I would prompt to give it more pzazzz. A prompt that reflects my understanding of positioning and psychology. I provide the right context, define the tone and personality for the brand, ask the AI to generate multiple variations to choose from (this is key), and keep pushing and pressure-testing and giving feedback to the models ... See more