David Henzell
@phenomenal
On a mission to transform peoples relationships with alcohol for good.
David Henzell
@phenomenal
On a mission to transform peoples relationships with alcohol for good.
Phenomenal and Tech Stack
Comprehensive Email Marketing & Landing Page Platform Comparison
Top Contenders for Phenomenal
All-in-One Marketing Platforms
1. Active Campaign
Strengths: Superior automation, behavioral targeting, CRM integration, journey mapping
Weaknesses: Higher price point, steeper learning curve, adequate but not exceptional landing pages
Best For: Sophisticated
Welcome Brochure
WELCOME TO PHENOMENAL
Your Journey Begins Here
Welcome to Phenomenal, where your transformation starts now. This isn't just another sobriety program—it's a journey that puts the power to change firmly in your hands.
As you open this book, know that you've already taken the most important step: deciding to transform your relationship
... See moreKey Opportunity Areas
Create stigma-free entry points into the program
Demonstrate clear value and showcase results
Offer flexible payment options and satisfaction guarantees
Paint vivid picture of positive alcohol-free life
Provide immediate tools for managing early challenges
Equip with social strategies and scripts
Build in recovery mechanisms for
“Spending a night out drinking is akin to dismantling every piece of protection we have—our cognition, our decision making, our reaction time, our memory, our standards, our voice. If we thought about alcohol in this way—as something that undermines our collective momentum and personal agency and vitality and self-worth—what would that mean for
... See more