Patrick Prothe
@patrickprothe
Patrick Prothe
There are two brands that exist today. A broad brand benefits from wide recognition. Companies like Walmart, Google, Target, Kraft, Ford, Yahoo, BuzzFeed, and Dell Computers are highly recognized but may or may not be particularly beloved.
Web Smith • Member Brief: The TCG Timeline
- What’s surprising for many people, she says, is that marketing is actually highly tactical. There are frameworks and distinct steps founders can take to define what their company is doing, why it’s important, and why — above all the noise — people should listen to them. - How to Position Your Business - “You can't be everything to everyone, but... See more
First Round Capital • Positioning Your Startup is Vital — Here’s How to Nail It
LLMs will only compound the importance of brand
Those who can construct a real brand that customers will automatically trust will be invaluable
The era of the “brand Rick Rubins” begins for growth software
This will obviously matter more and more in competitive... See more
carried_no_interestx.comProduct-Led Growth: How to Build a Product That Sells Itself (Product-Led Growth Series Book 1)
amazon.com
