Patrick Prothe
@patrickprothe
Patrick Prothe
Your positioning context sets off a really powerful set of assumptions about who your product competes with, what features your product should have, who the product is intended for, and even things like what the product should cost.
April Dunford • A Quickstart Guide to Positioning
This is a book about following associations—and about how they cohere into something tangible. And, in retrospect, this string (how my mind was looking to put something together before I was aware of it) was this book’s genesis: If I could somehow make the process legible, I might find making art myself less intimidating and begin to make headway.
... See moreAdam Moss • The Work of Art: How Something Comes from Nothing
The Minimalist Entrepreneur: How Great Founders Do More with Less
Sahil Lavingia • 2 highlights
amazon.com
Summary.
From “I like to be efficient” to “I trust my gut” to “I can make a rational decision,” there are a number of deeply ingrained — and counterproductive — myths we tell ourselves about how we make decisions. Underlying these myths are three common and popular ideas that don’t serve us well: First, as busy people, we don’t need to invest
... See moreCheryl Strauss Einhorn • 11 Myths About Decision-Making
AI is setting a new standard for customer experience.
ModernMind Publications • Generative AI for Beginners Made Easy: Master Artificial Intelligence and Machine Learning Fundamentals, Learn Creative AI, and Enhance Your Skills With Interactive Real-World Exercises
"nothing was left to chance; everything must be deeply considered"