Patrick Prothe
@patrickprothe
Patrick Prothe
AI is setting a new standard for customer experience.
ModernMind Publications • Generative AI for Beginners Made Easy: Master Artificial Intelligence and Machine Learning Fundamentals, Learn Creative AI, and Enhance Your Skills With Interactive Real-World Exercises
Building a winning community-based brand is the process of being laser focused on a group of people with a shared identity, and developing something for them that makes them feel heard. Elements include establishing an identity that sparks excitement, using a shared language, creating s ocial content that makes them want to share yet feels... See more
Greg Isenberg • The Fast-Foodification of Everything
I’ll leave you with one final thought, highlighting the importance of teamwork between marketing and product to enable product and brand innovation: “Today, brands are not the preserve of a marketing department. Brands are too important to be left to the marketing department — or any other ‘department,’ come to that. Organizational ghettoes do not... See more
Gibson Biddle • Branding for Builders
Ten Ways to Say No 1. Take a time-out. If you’re not sure how to say no, one of