Patrick Prothe
@patrickprothe
Patrick Prothe
Can we re-frame this in terms of the customer’s problem?
What’s the soonest we could get this done?
What would you need to get this done tomorrow instead of next week?
What would we need to do to get twice as many customers? Ten times as many customers?
How does this relate to our goal? Is this the most important thing we can do for our goal?
What’s
A little corner of the internet to find old and new print and outdoor ads + ONE thing each ad does well.
nobodyreadsads.com
I F**KING LOVE THAT COMPANY: How a New Generation of Brand Builders Is Defining the Post-Amazon World
amazon.com
We must build AI for people; not to be a person
mustafa-suleyman.ai
I’m no longer content to ask, “What do you think about X?” Instead, I ask, “How did you come to believe X?”