Patrick Prothe
@patrickprothe
Patrick Prothe
There’s something deeply satisfying about doing a great job, to the best of your ability. No matter whether you’re a solo entrepreneur, or at a hot startup, or massive company. Entry level or VP. The first recognition has to come from yourself.
What makes a decision great is not that it has a great outcome. A great decision is the result of a good process, and that process must include an attempt to accurately represent our own state of knowledge. That state of knowledge, in turn, is some variation of “I’m not sure.”
Annie Duke • Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts
C: If you don’t use data to make decisions. You need to get as much data as you can before making a decision. Be paranoid with data.
uxdesign.cc • Sorry but you are not a Product Manager
Distinguish between what’s in your control and what isn’t. If it’s not in your control, put it out of your head. Trying to control outcomes makes you disappointed and resentful. Focus only on your thoughts and actions.
Derek Sivers • How to Live: 27 conflicting answers and one weird conclusion
The goal is to make people feel like they’re a part of something — and like you’re part of their identity. And the payoff — if all goes well — is in the form of fierce loyalty, word-of-mouth promotion, organic curiosity and attention, higher lifetime customer value and share of spend, lower acquisition costs, etc.
Dan Frommer • Outdoor Voices shows community only gets you so far
I F**KING LOVE THAT COMPANY: How a New Generation of Brand Builders Is Defining the Post-Amazon World
amazon.com
Marketing is about promoting products and services. First rule—you don’t try to serve everybody. You segment the available market, then target a segment, then position the product.
Jason Barron • The Visual Mba: Two Years of Business School Packed into One Priceless Book of Pure Awesomeness
Perhaps the most important insight is this: when we criticize our technology, we’re really criticizing ourselves. And when we try to imagine better systems, we’re really trying to imagine better ways of being human.