Patrick Prothe
@patrickprothe
Patrick Prothe
@patrickprothe
Embracing a business model that prioritizes long-term customer value over short-term revenue is not easy.
a skill that can one day morph into something even more powerful: a healthy, clear vision of who your ideal client is.
A principle isn’t a principle until it costs you something.
- Bill Bernbach
marketing is the strategy you use for getting your ideal target market to know you, like you and trust you enough to become a customer. All the stuff you usually associate with marketing are tactics.