Patrick Prothe
@patrickprothe
Patrick Prothe
Successful platforms do not just discover what consumers want — they produce the consumers and the forms of consumer desire that they need.
Rogers Brubaker • Hyperconnected Culture and Its Discontents
Syd Field says the midpoint is where the protagonist seems furthest from fulfilling the dramatic need or objective.
Tim Clague • Write a Script in 10 Weeks
I’m no longer content to ask, “What do you think about X?” Instead, I ask, “How did you come to believe X?”
David Brooks • How to Know a Person: The Art of Seeing Others Deeply and Being Deeply Seen
The goal is to make people feel like they’re a part of something — and like you’re part of their identity. And the payoff — if all goes well — is in the form of fierce loyalty, word-of-mouth promotion, organic curiosity and attention, higher lifetime customer value and share of spend, lower acquisition costs, etc.
Dan Frommer • Outdoor Voices shows community only gets you so far
“Why focus on the process when the world is outcome driven? Don’t results matter?
Yes, results do matter. But if you optimize for the outcome, you win one time.
If you optimize for a process that leads to great outcomes, you can win again and again.”
Yes, results do matter. But if you optimize for the outcome, you win one time.
If you optimize for a process that leads to great outcomes, you can win again and again.”
James Clear • 3-2-1: On the costs of habits, major life changes, and what money can't buy
slow working
Of course the thing about beginning again — about starting over midway through is that you have to be willing to watch yourself die.
I learned that from writing this newsletter.
Next week, it will be three years since I launched the cereal aisle, and I think the most important thing I have learned in the time since is that rebirth is on the other... See more
I learned that from writing this newsletter.
Next week, it will be three years since I launched the cereal aisle, and I think the most important thing I have learned in the time since is that rebirth is on the other... See more
