Patrick Prothe
@patrickprothe
Patrick Prothe
@patrickprothe

Marketing is about promoting products and services. First rule—you don’t try to serve everybody. You segment the available market, then target a segment, then position the product.
Distinguish between what’s in your control and what isn’t. If it’s not in your control, put it out of your head. Trying to control outcomes makes you disappointed and resentful. Focus only on your thoughts and actions.
Decision making