Patrick Prothe
@patrickprothe
Patrick Prothe
We’re often told that if we want to develop our skills, we need to push ourselves through long hours of monotonous practice. But the best way to unlock hidden potential isn’t to suffer through the daily grind. It’s to transform the daily grind into a source of daily joy.
Adam Grant • Hidden Potential: The Science of Achieving Greater Things
A little corner of the internet to find old and new print and outdoor ads + ONE thing each ad does well.
nobodyreadsads.com
Consumers, too, have become more aware of the mechanics of brand-building. As a result, companies are under pressure to simulate authenticity by leaning into more personalized forms of communication.
Vox • Brands want to be more than your friend. They want community.
C: If you don’t use data to make decisions. You need to get as much data as you can before making a decision. Be paranoid with data.
uxdesign.cc • Sorry but you are not a Product Manager
Here is one that I’ve encountered time and again: marketing is the mother of revenue. Some of you might wince at the idea of self-promotion and all of your biases with the word marketing. When it comes to gigantic corporations, I do too. But let’s consider this in a small business context, where you work in and with your community. In this sense,... See more
💡 How do you run a sustainable business?
AI will commoditize decades of content marketing and SEO tactics, and usher in a new era of brand and influencer marketing. With models like ChatGPT driving the cost and time required to write effective SEO content down to zero, every brand will “flood the zone” of search engines, completely commoditizing content marketing. Perhaps this will make
... See moreScott Belsky • 9 Forecasts for the Near Future, With Implications
- Lifestyle. This may be the big one. Several clues are starting to emerge that point to parallels between the lifestyles of super agers. Healthy-aging researchers have identified four common habits.
A physically and intellectually active lifestyle.
The willingness or ability to constantly challenge oneself.
An active social life and a wide social... See more