Natalie Audelo
@natalieaudelo
yes person for all things community, connection, & storytelling
Natalie Audelo
@natalieaudelo
yes person for all things community, connection, & storytelling
Optimize for legacy, not empire. Empires die because they’re alone, legacies live because they involve others.
-OH, on building teams and brand communities
Peter Drucker said that “making money for a company is like oxygen for a person; if you don’t have enough of it you’re out of the game.” In other words, profitability is a performance requirement for all businesses, but it is not a purpose. Extending Drucker’s metaphor, companies who take profit as their purpose are like people who think life is ab
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