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“Compliment others more. You’ll barely remember you did it, but the other person may never forget that you did. Kindness has unlimited upside.”

The most important decision you make is to be in a good mood. – Voltaire

The essence of positioning is sacrifice. You must be willing to give up something in order to establish that unique position. Nyquil, the nighttime co

Which of my strongest beliefs are formed on second-hand information vs. first-hand experience? If I could not compare myself to anyone else, how woul

Since the beginning of time, the answer to “What do you do?” could be answered with one word. Finance. Sales. Education. But today, most jobs exist in

Product advertising explains the product to me. Brand advertising explains me to me. (via John Bevins)

The world is built by those who can think, but it is ran by those who can articulate.

But every day somebody somewhere is making magic with the less-than-enough time he has.

Our identity, then, is not, after all, something we can bestow on ourselves. We cannot discover or create an identity in isolation, merely through som

When your thoughts become your identity that is called ego. Ego is a case of mistaken identity. You believe that the illusory thoughts that come and g

meaningful identity, belonging, and purpose found in materialism (I am what I have), consumerism (I am meant to acquire), perfectionism (I am what I d

The robot was quite good at copying my style, but much less good at writing anything meaningful. It could predict which words I would be most likely t

This AI boom has set off an existential crisis in me. Some background: I’ve been teaching writing for the past six years. In that time, I developed f

Lots of people worry that AI will replace human writers. But I know something the computer doesn’t know, which is what it feels like inside my head. T

I worked in the Writing Center in college, and whenever a student came in with an essay, we were supposed to make sure it had two things: an argument

The two scarce elements of our economy are trust and attention.

how many people you touched > how many people you reached

For example: there are programs that allow customers to earn points for following a brand or for writing a product review. This sort of bribery usuall

True loyalty is emotional and irrational, and often at odds with our survival instinct. To achieve it, brands are better off with membership programs

The irony of most of today’s loyalty programs is that they aren’t about loyalty at all. They have more to do with economic calculation and gain manage

Far too often, the money that companies spend on digital marketing is just lit on fire. All the companies are competing for all of the same shoppers u

That sounds like what my wife goes through with me. She says that it feels like she and her friends have to arrange play dates for their husbands.

The more hours you’ve put into this chaotic business of living, the more you crave a quieter, more nurturing third thing, I think. This needn’t mean d

I genuinely believe that relationships with family and close friends are one of the greatest sources of happiness in life. It sounds simple, but like