Mary Martin

The sensory engineering of UPFs also extends into the auditory domain.151 Increasingly, sound is used as part of the consumption experience and brand identity, which is a strategy known as sonic branding

Human beings simply aren’t wired for longitudinally taking care of themselves; we engage with the things that we find interesting and intrinsically motivating. Simply knowing that something is “good for us” isn’t a catalyst for changing our behavior. An effective therapy must be something a patient wants to do because it is compelling, and not... See more

Unlike tearing down monuments to white supremacy in the American South, purging statistics of the ghosts of its eugenicist past is not a straightforward proposition.

The relationship between utopia and futurescape is thus cardinal because the former serves to host scenarios of futures, while futurescapes are the projects that give consistency and form to utopias.

‘I think there are offences that are unforgivable, and that we don’t have a moral obligation to forgive them,

“You've heard of people calling in sick. You may have called in sick a few times yourself. But have you ever thought about calling in well?

It'd go like this: You'd get the boss on the line and say, "Listen, I've been sick ever since I started working here, but today I'm well and I won't be in anymore." Call in well.”

While it’s tempting to play with scenario planning and leave it at the implications, we must not hide behind the data, deck or titles of our roles, protecting us from the vulnerability of getting out there and doing the messy work: making the futures we wish to see.