Jiun

It helped me to think of marketing as simply: sharing my work with one person at a time — even if what I do on the internet can be accessed by everyone, anyone, anywhere. (This is the magic of the internet: asynchronous intimacy at scale, across distances.) This intimacy draws me closer. It lets me be more honest, more inspired, more real — like... See more

So much productivity is fueled by negative emotions. You're afraid of getting a bad grade as a teen, so you study for tomorrow's big test late into the night, mostly out of fear and with the knowledge that you'll be exhausted tomorrow. There's no joy in it, just a fear of not being good enough, of disappointing someone, of ruining your future.

As an... See more

My father, the late, great Rashmi Thakrar, who passed away too, too soon, believed that “for something to truly succeed, it must have a little poetry at the heart of it.” This idea steers us in perhaps every single one of our endeavours.

instead of “building an audience,” build a world. build a digital garden-ecosystem, that exists — first and primarily — for itself. a world that doesn’t need likes, traffic, subscribers, or clicks — in order to validate its existence.

build a world that the RIGHT people — your kindred people — will discover, will gravitate towards, and fall in love... See more