Attention has become a currency. Every platform, ad, and algorithm is designed to compete for it. Not just to catch our eye, but to keep it. And they’re really, really good at it.
“Instead I’ve had to shift to a gentler mindset, and I am trying to live every day as if it’s my first. To wake up with that sense of pure uninhibited creative freedom, that sense of wonder and curiosity that a little kid might.”