the discomfort will shift to stillness. and that stillness? it’s expansive

Yes, it can feel overwhelming to realize we’re the ones steering the ship. But it’s also deeply empowering. It means we get to choose - where we look, what we nourish, how we return to ourselves.

In a world where attention is monetized, captured, and manipulated - reclaiming it is an act of resistance.

dopamine isn’t just about pleasure; it’s about anticipation . In other words, it’s the thrill of what might be next that hooks you.

This loss of agency over our own attention that many of us are experiencing is not about willpower. It’s about neuroscience

We’re spending more and more time on things, while feeling less and less in them.

Our presence is scattered, our focus fractured; and it often feels like a personal failing.

But attention is a limited resource. And it’s being constantly pulled (hijacked, really) by an ecosystem built to monetize distraction.

Attention has become a currency. Every platform, ad, and algorithm is designed to compete for it. Not just to catch our eye, but to keep it. And they’re really, really good at it.

nd yet . At the end of the day, attention is still ours. No matter how many forces try to seize it, shape it, or sell it - our attention begins and ends with us. We are the only ones who can reclaim it. That’s our responsibility. And that’s also our power.

Attention is presence. And presence isn’t just powerful, it can be radical. In a world where attention is monetized, captured, and manipulated - reclaiming it is an act of resistance.