juliana ong

Foreign tourists to China are expanding travel to 144 cities, with strong growth in lesser-known destinations such as Datong and Zhejiang

Hilton has passed 1,100 operating hotels in Greater China, reaching the mark just over seven months after its 1,000th property opened in January 2026.

The hospitality company’s expansion rate signals sustained confidence in China’s travel market at a point when domestic operators are contending with

The aspirational (Chinese) consumer has not traded down. She has moved to the top of a category she can comfortably afford, instead of the bottom of o