redefining success

Optimize for legacy, not empire. Empires die because they’re alone, legacies live because they involve others.

-OH, on building teams and brand communities

Viktor Frankl wrote dozens of books, but only one, Man’s Search For Meaning, was not aimed at commercial success. Frankl wrote Man’s Search For Meaning and published it anonymously. “And so it is both strange and remarkable to me,” Frankl wrote, that it became his most well-known and influential work. For the rest of his li

Ted Hughes:

“And that’s how we measure out our real respect for people—by the degree of feeling they can register, the voltage of life they can carry and tolerate—and enjoy. End of sermon. As Buddha says: live like a might river. And as the old Greeks said: live as though all your ancestors were living again through you.”