J. Danielle
@jasminedanielle
strategist. writer. tinkerer. hobby hobbyist.
J. Danielle
@jasminedanielle
strategist. writer. tinkerer. hobby hobbyist.
learning how to learn and research & rabbit holes
Real, or the most rewarding, research isn’t about chasing citations; it’s about chasing questions that make you think differently, even if your notes look messy.
What if advertisers and marketers made ads as though people’s attention were a gift for which they should be grateful?
Found while researching the recent Vanderbilt, Columbia, and NYU expansions. Universities are among our city’s biggest landlords.