alexi gunner

A strategist is a stylist - and the ones that aren’t are the ones who gripe about nobody listening to their advice.

Going dark is one strategy of the savvy and privileged. VPN hopping cosmopolitans with the increased risk of exposure online from both the state and their peers began fleeing to the Dark Forest of the internet; off mainline socials where their speech and behavior was broadcast to anyone and into small niche communities on invite-only forums, p2p ne... See more

Culture-first is not the same as social-first.Perfect example? Gap’s campaigns with Tyla and Troye Sivan which came up in recent conversation. The person I was talking with said these campaigns had social-first content. Even as a die-hard Gap fan, I disagreed. 😅 While both performed well on social, I consider them culture-first which I'm defining ... See more

we have the sense that what we're consuming is more personalized which is a little bit at odds with consuming as a community right so the idea of the monoculture if you have a monoculture it's pretty easy to situate the counterculture in relation to that right with the monoculture is everyone watching Game of Thrones at the same time the countercul

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We all feel the aches and pains of aging,” she said. “But also, the trade-off is all the experiences. I find myself being able articulate myself better when I’m writing. All the experience I have as a performer, a singer... in some ways I’m much better. I might not have that certain look anymore, but I can feel my innate powers.”