Thought provoking

We value the virtual representation of an object more than we do the object itself (Walter Benjamin would like a word!) You can see this phenomenon as well in the proliferation of brands executing brief, localised wildposting campaigns in cool New York neighbourhoods. While these might catch the eye of a handful of locals, the value of these print ... See more

Taste is the bone-deep feeling that you’ve made something good. It is a sense, inexplicable and ephemeral.

The right journey is the ultimate destination.  – The most prolific and beneficial experience in life is not in actually achieving something you want, but in seeking it. It’s the journey towards an endless horizon that matters—goals and dreams that move forward with you as you chase them. It’s all about meaningful pursuits—the “moving”—and wh

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