going slow
Keely Adler and
going slow
Keely Adler and
We’ve assumed that the way we interact with it is instantaneous. Are we sure that’s right? What if we want to see things, refine things, consider things. I think we want to mull them over. I think we want to discuss them.


Developing an intuition for when to move fast and when to move slow is harder than it seems. I often get it completely wrong.
We’ve long had the sense that it’s possible to cultivate an experience on the Internet that is more calm, thoughtful, and introspective. And we’ve long had the view that this is possible not from a technology-oriented approach, but from an approach that is more soft, more personal, and more intuitive.
from Hermes creative director in a 60 minutes interview