Startups

I stepped away from Heap last month, after nine fantastic years. Here are some things I wish I could tell my 2013 self. I was excited to write some code, and I had no idea what was in store on the path to 350+ people and a transformative product.

Two thoughts: The best startups are masters of asymmetric warfare -- they don't fight on the battlefield the incumbent selects. And, users often understand their problems well but are horrible at suggesting features to solve these problems.

What a mistake it is to title-chase when choosing a startup 🤦🏻‍♀️. SVP at a company goes nowhere is SVP of nothing. Early teammate at a company that becomes a $10B+ platform biz, grows into a staff engineer, an SVP of product, an extraordinary leader. Choose company, not title.

Web3 is an unstoppable movement that is changing how the world works. Here are 11 web3 startups you need to know: