If you notice something at your company below standards and don't fix it or make sure someone else does, you have set a new standard.
Complaining about it does not count as fixing it.
If someone gets upset/tells you to stay in your lane, they've set an even worse new standard.
When startups start taking off, the founders usually can't tell what's changed. It's some combination of all the random things they did to make it take off, but it's hard to say which ones.
Here are (some) steps founders can take to get reporters to write about their companies (a thread). (Caveat: this thread is not exhaustive and really applies only to me)
Thread by @patio11: "Some people really benefit from hearing advice that everyone knows, for the same reason we keep schools open despite every subject in them h […]"